01
Service.
Concept-House.Solutions is the complete solution for graphic design, marketing, branding and sales. In short: visual storytelling from A to Z.
The concept studio offers individual marketing concepts for all professional fields and products that require professional presentations.
The graphic and media designer Claudia Hagn has extensive experience and measurable success, particularly in the intensive development of concepts for well-known international companies in the textile industry. In 2008, she also developed her own products, which she successfully placed with well-known retailers and on TV. With her in-depth understanding of the industry, she offers you individual solutions to strengthen brands and market products. From the development of innovative campaigns to online presence optimisation, she relies on creative strategies that improve brand image and appeal to target groups. Through close collaboration and industry-specific know-how, she maximises the success of her clients in a dynamic and highly competitive market environment.
Having worked with European and American markets for decades, Claudia Hagn is well versed in the requirements for successfully marketing brands and products in B2B and B2C.
The concept studio for
graphics & marketing, branding & sales offers professional services in the following areas:
1. Strategy and planning
-
Development and implementation of marketing strategies for companies and products
-
Branding and brand positioning in the industry
-
Development of individual e-commerce strategies to increase online sales
-
Market analyses and competitor monitoring to identify trends at an early stage
-
Conducting market research and target group analyses to respond to customer needs in a targeted manner
-
Integration of sustainability concepts into marketing strategies to promote environmentally friendly production
-
Use of data analytics and business intelligence to optimise marketing campaigns and measure ROI
2. Graphic and media design
-
Visual identity and branding
-
Development of logos and brand identities
-
Design of business stationery (business cards, letterheads)
-
Design of packaging and labels
-
-
Print design
-
Design of books, flyers, brochures and catalogues
-
Creation of posters and advertisements for print media
-
Design of trade fair and event materials
-
-
Web design
-
Designing website layouts and user interfaces (UI)
-
Creating responsive designs for mobile and desktop versions
-
Designing email templates and newsletters
-
-
Digital media
-
Creating graphics for social media (posts, stories, covers)
-
Designing online ads and banners
-
Producing animated graphics and GIFs
-
-
Video and motion design
-
Creation of explainer videos and image films
-
Design and production of advertising spots and product videos
-
Film editing
-
-
Photography and image editing
-
Product photography and image editing
-
Creation of image compositions and retouching
-
Design of image collages and graphic elements
-
-
Typography
-
Selection and design of fonts for print and web
-
Creation of typographic layouts for advertising materials
-
Design of custom lettering and text formatting
-
-
Graphic support for marketing campaigns
-
Development of campaign motifs and graphics
-
Design of visual concepts for advertising campaigns
-
Creation of graphics for special promotions and offers
-
3. content creation and design
-
Creation of high-quality text content for websites, blogs and social media platforms
-
Website design and creation
-
Creation of visual content such as product photography and video production for digital and print media
-
Design and implementation of advertising campaigns
4. online marketing, SEO and SEA
-
Search engine optimisation (SEO) for companies to improve their online visibility
-
Social media management and community building for closer customer relations
-
Facebook, Instagram, Meta, YouTube, LinkedIn, Google, Google Ads
-
Development of loyalty programmes and customer retention campaigns to build long-term customer relationships
5. Book creation
-
Design concept: Establishing the visual style, including cover design, layout and typography.
-
Text editing: Writing and editing services to ensure clarity, accuracy and readability of the content.
-
Graphic design: Creation of graphics, illustrations and tables that support the text and are visually appealing.
-
Layout and typesetting: designing the book layout, including formatting text, images and other visual elements for a professional appearance.
-
Publishing options: deciding between self-publishing or traditional publishing and preparing manuscripts for submissions.
-
Marketing and promotion: developing marketing strategies, including online campaigns, book launches and press releases, to promote the book.
-
Distribution channels: Selecting and setting up distribution channels, for both print and digital formats, including bookstores and online platforms.
6. Presentation
-
Sales support during the trade fair
-
Organisation of events and trade fairs for the presentation of new products and services
7. Corporate social responsibility (CSR) and sustainability
-
Support in the development and implementation of corporate social responsibility (CSR) initiatives
-
Integration of sustainability concepts into marketing strategies
8. Education and training
-
Conducting training and workshops in the field of graphic design and marketing
9. Customer and project advice
-
Individual advice on adapting marketing strategies to specific customer needs
-
Support in implementing projects and campaigns
-
Ongoing advice and feedback to optimise internally executed marketing measures
10. International expansion and cooperation
-
Coordination of international marketing activities and cooperation with agencies and partners worldwide
11. Specialities and extensions
-
Specialities: home textiles, interiors, fashion (areas of focus based on 30 years of intensive industry knowledge in the international textile industry)
-
Extensions: to other business areas that require marketing and branding and want to draw on a wealth of experience
